Shifting Gears — Progress
SEO & technical improvements for sgtrips.com. Updated 2026-09-30 01:49 UTC.
2 of 14 tasks done (14%)
Priority: red critical · orange high · yellow medium · green low · gray your action (not counted in the progress above) | ✅ done · 🔄 in progress · ⬜ to do · ⏸️ waiting
1. Kickoff & access
| Pri | Task | Status | Waiting on |
|---|
| Wix site access (collaborator) | ✅ | |
| Google Analytics (GA4) access | ✅ | |
2. SEO strategy & content (Kyle)
| Pri | Task | Status | Waiting on |
|---|
| SEO competitor analysis | ⬜ | |
| Optimize homepage copy for Google (cornerstone copy) | ⬜ | |
| Publish a cornerstone blog post | ⬜ | |
| Author page + LinkedIn profile | ⬜ | |
| Grow Google Business reviews | ⬜ | |
| Record videos | ⬜ | |
3. Website & technical SEO (Jamshid)
| Pri | Task | Status | Waiting on |
|---|
| Install GA4 + conversion tracking | 🔄 | |
| Add Organization / LocalBusiness schema | ⬜ | |
| Rebuild internal linking | ⬜ | |
| Add BreadcrumbList schema | ⬜ | |
| Complete social share previews (Open Graph / Twitter) | ⬜ | |
| Accessibility & technical hygiene pass | ⬜ | |
4. Your pieces (Jeff)
| Pri | Task | Status | Waiting on |
|---|
| Speed up homepage (compress/replace hotlinked Instagram photos) | 🔄 | |
| Rewrite duplicate/truncated tour page titles | 🔄 | |
| Fix missing/placeholder meta descriptions | 🔄 | |
| Remove expired tour pages from search | 🔄 | |